- Miller Samuel Real Estate Appraisers & Consultants - http://ms.clash.outthinkgroup.com -

Real Estate Brokers/Agents Have An Image Problem

Harris Interactive does a poll every year at this time on prestigious occupations [1].

Firefighters are at the top (one of my sons is a firefighter!) as well as scientists, doctors, nurses, teachers, military officers and real estate bloggers (ok, ok that last one I slipped in to see if you were payin’ attention).

At the very bottom of the list were real estate agents/brokers after accountants, stockbrokers (no surprise there), actors (surprising given our celebrity culture) and bankers (yep, thats for sure).

I think NAR really missed out on a great opportunity during the transition from housing boom to bust a few years ago to be a trusted resource for the consumer. Short sighted thinking then is hard to erase from the collective consciousness.

Tomorrow is never too late.